They say being creative is not a hobby but a way of life. We connected with two such girls who developed their crafting hobby into a business. Two best friends – Saloni and Nupur loved making awesome stuff and turning ordinary into extra-ordinary. And thus one day, they set up their own venture – Sparkles n Scribbles, a business which helps Amdavadis personalize gifts and home decor products!
The Ahmedabad Blog interviewed them to understand their business better and what is it that Ahmdedabad loves to gift!
The Ahmedabad Blog: Give us a brief about Sparkles and Scribbles and the owners behind the brand.
Sparkles n Scribbles: Our company works towards making home decor/ lifestyle products along with personalized gifts (which includes theme parties/functions). Every product that we have currently is handmade! The owners behind the brand are Saloni Dalal, an interior designer & Nupur Dave, an engineer. We are partners cum best friends with a common crafty interest!
The Ahmedabad Blog: How did this venture begin?
Sparkles n Scribbles: This venture was actually an innocent dream turning into reality! We both believe that your work should be something that you love to do every day. Thankfully, we have parents who support our theory and were kind enough to let us experiment in spite of our different educational backgrounds. And the brand was up and running in no time!
The Ahmedabad Blog: Why did you go with this brand name?
Sparkles n Scribbles: Frankly, we thought about 50 different names and none of them was “Sparkles n Scribbles”. We tried keeping something fancy & mature but they were not doing justice to our work! A close friend suggested that as we keep writing, drawing, scribbling everywhere and most of our stuff is full of sparkles, glitters and sprinkles; we should have a name related to that. Hence, “Sparkles n Scribbles”!
The Ahmedabad Blog: Why did you choose personalized gifts as your product category?
Sparkles n Scribbles: Our tagline says “You dream it. We’ll shape it!” which specifically goes for personalized stuff! The worth of any gift for anybody increases if it has a special personal touch but not everybody is artsy or creative or has enough time to make something from scratch. So we have this personalized product line for those who want to put emotions in their gifts!
The Ahmedabad Blog: Describe your products and price range
Sparkles n Scribbles: Sparkles n Scribbles consists of varied products like cards, lamps, clocks, personalized home decor along with lots of ideas for personalized gifts! Our price range starts from Rs. 55 to around Rs. 3000!
The Ahmedabad Blog: What are the challenges faced?
Sparkles n Scribbles: There are a lot of people out there with different skills and different ideas. Making a mark of yourself and standing out is a big challenge! Also, as our products focus on personalization…after understanding the customer’s idea, it takes a lot of time, efforts and few discussions to finally come up with a product that fulfils their needs. But we are always up for that kind of a challenge!
The Ahmedabad Blog: Any popular personalised gifting trends in Ahmedabad?
Sparkles n Scribbles: The most popular products that people here prefer are the ones with the facilities to put in some photographs! Pop-up or 3d cards are also in trend. And theme birthday parties and theme invitations/ gifts seem to be very popular too.
The Ahmedabad Blog: Any ideas you would like to share with Ahmedabad?
Sparkles n Scribbles: The most basic idea we can give is that just in case you haven’t found time to pick out something special or do something creative, you can always leave a hand written note inside the gift! It will be remembered!
The Ahmedabad Blog: How can Amdavadis buy your products?
Sparkles n Scribbles: As we are a start-up company, we currently work from home. Interested Amdavadis can contact us on +91-9601272090/ +91-9712131541 and we can set up a meeting!
We also have a Facebook page which we keep updating with pictures of our latest products! https://www.facebook.com/sparkles.n.scribbles. We can be in-boxed on Facebook or mailed at email@example.com. Few of our products are on sale at “Intelligent Idiots” as well.